Well, our team's initial approach to this package was a simple wrap-board around the pouch itself. However, we received a request from the buyer that they prefer solid box package so that they can stack them up on their store floor.
So, I went ahead, transporting all the design aspects to a box shaped package. Measure the correct size for it and dived in to designing. I came up with one layout and our team worked on the 2nd version. I spent all after noon making actual full featured mock up for the buyers to see. Crossing my fingers for good sales :)