Wrap-board Package development for Set.

I wanted this package to have very eye-catching elements.
Shinny Silvers around the edge, popping neon red colors and interesting shape.
Yet, the package needed to be durable and flexible to hold two garments that are heavier and thicker than usual. 

I used a reinforced elastic band with metal tabs to hold the package together while giving it a flexibility the garments required.

First reaction for this package was really good!
I ended up making few more full featured mock ups to send out to customers.